Digital Marketers are Planners and Creative Strategists
“Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means you need to meet them where they are already spending time: on the internet.”- Hubspot
During the next 10 weeks youth will get introduced to digital marketing strategies that can be applied during today’s digi savy business world. Students will learn how to promote and sell products and services by leveraging online marketing tactics such as social media marketing, content marketing, email, and SEO.
This program is for beginners to marketing and for anyone who wants to learn the strategies to get real results. This course will prepare students for entry-level positions in marketing, advertising and/or public relations.
A quick overview of what you’ll learn from this course
Learn Digital Marketing
- Learn the steps in developing a marketing strategy
- Learn how to develop a content strategy
- Learn how to craft digital advertisements
- Learn how to track and apply website analytics to your marketing
- Learn to Leverage Conversion Rate Optimization to Drive Growth